Kaspersky revamps discounts, adds training and rewards to partner program – Security

Kaspersky has unveiled a revamped channel program that it hopes will be more appealing to MSPs and other solution providers amid ongoing controversies over the company’s possible ties to the Russian government.

The Moscow-based cybersecurity firm, which has denied repeated suggestions that it has ties to the Kremlin, announced new features for its United Partner program, including a revised discount system, expanded training programs and more rewards for MSPs.

In a press release, the company said the changes to discounts would make the system “more transparent and predictable”, and cover more Kaspersky products and services.

Training changes include, among other things, new courses for MSPs and 10 new approved training centers around the world.

In response to inquiries from CRN US, Ivan Tolok, head of Kaspersky’s global channel, dismissed questions about whether the channel changes were related to US concerns that the company might have ties to the Russian government.

Indeed, the Federal Communications Commission in March placed Kaspersky on its national security watch list, prompting some companies, like Kaseyahto terminate their ties with the company.

“These Kaspersky Partner Program updates were planned for this year as part of our channel development roadmap,” Tolok said in a statement to CRN US. “We considered them based on the needs of our partners and our business priorities. Partner Program updates have been rolling out since January 2022.”

Tolok added: “The changes to the partner program allow Kaspersky (to) remain attractive to partners. The first results of the innovations are already visible: the amount of partner discounts paid for H1’22 has increased by 47% compared to the same period in 2021.”

Whether or not the changes are related to recent controversies, the channel improvements mark the second time this year that Kasperksy has rolled out new features designed to attract and retain customers amid all the controversies swirling around the company.

In June, Kaspersky announced the opening of three new “transparency centers” around the world for customers and others to examine the company’s source codes for various products. The move was described by a Kaspersky executive as an attempt to “prove that we are a trustworthy and reliable partner”.

This article originally appeared on crn.com

Ryan H. Bowman