Samsung launches ‘try first, buy later’ program in South Korea

Samsung will announce its next foldables – the Galaxy Z Fold 4 and Flip 4 – in the coming weeks, the Galaxy Z Fold 4 and Flip 4. Both phones are expected to be quite expensive, so we imagine some users might be a little hesitant to press on the trigger.

That’s why in South Korea, Samsung announced its “Galaxy To Go Earlybird” program, which is basically a “try first, buy later” program where customers can first try out new phones for themselves- same before deciding whether or not. no they want to buy it.

It will not be available to everyone as it appears to be based on a lottery system, where interested customers can apply and if selected, they will be able to participate in the program. Winners will have 3 days to use the phone before deciding whether to return or purchase it.

Now, these types of programs aren’t exactly new, and to be fair, in the US (and various other countries) Samsung has a return policy. The only problem is that customers will have to pay for the device upfront, which means they are already paid for. With this new program in South Korea, customers will essentially be able to try out the phone for free.

We don’t know if there are any plans to eventually introduce this program in the US, but for now, it looks like only South Korean customers are eligible. In the meantime, Samsung is running a promotion for its upcoming wearables where customers who make a reservation will receive $200 in Samsung credit.

Source: SamMobile

Ryan H. Bowman